Client
Froedtert Hospital
Industry
Medical
Services
Cinematic Video
Froedtert Hospital Healthcare Video
The story behind the hospital
This project tells the story of Pamela Parker and her extraordinary connection to Froedtert Hospital. Her journey reflects both personal legacy and the compassion that helped shape the hospital’s identity. Filmed in locations meaningful to Pamela’s life, including her home and the clinic named in her honor, the story captures the emotion and purpose behind a lifetime devoted to care. The goal was to create a piece that honors her contribution while showing how one individual’s vision continues to inspire the future of healthcare.
Produced By Chameleon Communications
Behind the Project
Our approach with Pamela Parker began long before the cameras were rolling. We understood her story carried an emotional depth that needed time and space to surface. Instead of setting up formal interviews, we spent mornings at her home, sharing coffee and conversation, allowing her experiences to unfold naturally. That time built a sense of trust and ease that revealed what scripted dialogue never could.
By listening first, we uncovered the heart of her story, the quiet pride and deep emotion tied to the clinic that now bears her name. Those moments shaped the tone and rhythm of the film, grounding every frame in authenticity, connection, and respect for her journey.
Every project is driven by collective genius, the shared creativity that elevates what none of us could achieve alone.